Fundraising

Fundraising

For years, private placement memoranda and other critical documents for eliciting investment in a fund were always delivered on paper, usually in person. Although the personal connection carried an inherent comfort that confidentiality would be maintained, paper documents also presented a practical challenge to ensuring that potential investors received the most current content. Cloud-based technology can help your firm deliver the most current content, with greater security protection than paper can provide. The secure cloud provides an environment designed for organizing information and maintaining it in current condition. Viewing technology can provide a customized on-screen watermark and a secure token process by which no data is written to cache on the workstation. A firm can make a 21st century impression on investors in full confidence that their documents remain secure. As an added benefit, secure cloud solutions provide an audit trail, allowing you to receive an alert when certain content is viewed, or elect to view the data in a report at a later date. It stands to reason that as fund raising becomes less personal, and contacts (or coordination with your private placement firm) are established and maintained electronically, sending documents through email is not an option. The secure cloud warrants consideration.